Media Release

FOR IMMEDIATE RELEASE

Ontario Nature partners with Transat in support of unique nature reserves

Toronto, November 10, 2008 - Ontario Nature, the province's leading conservation organization, has entered a partnership with Transat A.T. Inc., one of the world's largest integrated tourism companies.

Transat is generously supporting Ontario Nature's "Discover Ontario's Natural Heritage" project to protect and restore 21 unique nature reserves across the province of Ontario. The "Discover Ontario's Natural Heritage" project combines the conservation of wildlife and natural habitats with the promotion of sustainable tourism. The project includes the creation of marked trails, maps, boardwalks and interpretation panels that facilitate public access to Ontario Nature's reserves while ensuring minimal impact on the environment.

"We are very excited to be in a partnership with Transat, a company that is committed to sustainable tourism," said Caroline Schultz, Executive Director of Ontario Nature. "We have a long history of connecting people with nature and conserving precious habitat, and Transat's support helps us realize these extremely important conservation goals."

Ontario Nature has been protecting vulnerable and rare habitats since 1961. All of Ontario Nature's reserves are open to the public and contain uncommon and endangered species such as blue racer snakes, ramshead lady-slippers and red-headed woodpeckers. Many of the organization's popular Volunteer for Nature trips include visits to the reserves to learn more about conservation and wildlife.

"Our reserves protect some of the most ecologically important habitats in Ontario," said Mark Carabetta, Ontario Nature's Conservation Science Manager. "It's wonderful to be able to take people out to the reserves so that they can experience these spectacular places first-hand."

For a full listing of where Ontario Nature's reserves are located, visit www.ontarionature.org. A list of the expanded 2009 Volunteer for Nature program will be posted in January 2009.

Founded in 1931, Ontario Nature works with over 140 member groups to protect Ontario's habitats and wildlife, and connect people with nature, through research, conservation campaigns, education and public awareness.

For more information, contact:
Lesley Marshall, Director of Marketing and Development
416 444-8419 ext. 236
lesleym@ontarionature.org

Jean-Michel Laberge
Advisor, Communications and Corporate Affairs
514 987-1660 ext. 4662
jean-michel.laberge@transat.com

Charitable registration 10737 8952 RR0001

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